← All insights

AI and Astrology Weird Intersection

Stories of creators making up to $3.5M on AI Astrology

Newsletter artwork for “AI and Astrology Weird Intersection”

Hey there, my star-gazers! 🌟

It’s Kate again, and today we're diving into a topic that might raise a few eyebrows. It's the curious intersection of AI and astrology. At first glance, it seems like a bizarre mix of pioneering technology and age-old superstitions. But let me explain why this unlikely duo is gaining traction.

The astrology market is booming, valued at around $13.5 billion in 2023 and expected to soar to over $21 billion by 2032. People are increasingly turning to astrology for guidance on love, career, and life’s big questions, especially in times of political and economic uncertainty. This growing demand for astrological insight has led many enterprising individuals to seize the opportunity to make their mark in this profitable field.

Let's look at Maren Altman with more than 1.4 million TikTok Subscribers and an alleged $1 million net worth! Impressive?

Subscribe now and get rid of FOMO!


Subscribe now

Has the Universe Planned Something Special for You

If you've ever thought about it, you're not alone. 1 in 4 Americans say they believe in astrology. So, it’s not at all surprising that a lot of enterprising people have rushed into this field to hustle.

I get it if you're skeptical (so I am), but here's something to consider: a lot of AI businesses are doing really well and people love them. So, maybe it's not such a far-fetched idea. Who knows? Maybe you should become an AI astrologist too?

Who Are They

Want to know who’s successfully mixing astrology with AI? Let me introduce you to three astrology pros who used AI to create super popular tools. Their fun and innovative ideas might just inspire you to make your own AI startup.

Chani Nicholas

Sometimes we are late bloomers because the world needs to catch up to us. - Chani Nicholas

Nicholas was a social justice advocate and is now a top astrologist with 600k subscribers on Instagram, has a net worth of around $5 million as of 2024. Her popular app, CHANI, has over a million downloads and combines AI with astrology to offer personalized horoscopes, birth chart readings, and guided meditations.

The app uses AI algorithms to analyze users' birth charts and planetary positions, providing daily horoscopes and real-time updates on astrological transits.

Chani App earns money through in-app purchases, subscriptions, and affiliate marketing. Premium subscriptions, costing $11.99 per month or $107.99 annually, unlock additional features like detailed birth chart insights and personalized yearly forecasts​.

Banu Guler

Meet Banu Guler, the founder and CEO of Co–Star, a not very famous woman who still makes the most famous AI-driven astrology app. Co–Star offers hyper-personalized, real-time horoscopes.

The Co–Star app uses artificial intelligence (AI) to provide personalized horoscopes. AI takes data from NASA to create detailed astrological charts based on your birth details. It also helps compare your chart with friends to see how compatible you are. The app gives real-time updates on astrological events and lets you ask personalized questions for tailored answers.

The app, launched in late 2017, quickly gained traction, with the app’s impressive growth can be attributed to its innovative use of technology and its appeal to millennials and Gen Z.

Co–Star made $350k in revenue in June 2024.

Co–Star earns revenue through in-app purchases, subscription models, advertising, merchandise sales, partnerships, data monetization, and event hosting.

Share the cosmic journey with a friend—start and enjoy your path to success together.

Share

# #nsfw

supercomposite

Steph Maj Swanson, known as Supercomposite, is a Swedish multimedia artist known for her AI-generated tarot cards. Using the Looking Glass AI, she has created around 500 tarot cards that combine traditional tarot elements with surreal, Bosch-like imagery. These cards feature faceless, biomorphic figures and eerie scenes.

Supercomposite shares her tarot cards on Twitter, where she has over 26k followers. Her engaged audience frequently comments on the spiritual and evocative aspects of the cards​.

Want To Create Your AI Astrology Business Too?

Despite my doubts, I have seen astrology influencers make good money. And with top AI Tools that allow you to create MVPs without huge financial risk and recruiting a cool high paying team, why not try to earn your penny?

We wrote about starting a business in 2024 with AI:

I developed 4 simple steps that will guide you through the Astrology app creation.


Gift a friend the stars with our AI-inspired subscription!

Give a gift subscription

AI Astrology Reverse Engineering Unlocked

Learn to build your app with no coding experience and get some ideas for spiritual AI startups.

Super Simple Step-by-Step Guide to Create a No-Code Astrology App

Step 1: Create the User Interface

  1. Tool: Bubble
  • Action: Use Bubble’s drag-and-drop editor to design a simple interface where users can input their birth details (date, time, location).
  • Tip: Use Bubble’s workflows to create dynamic forms that adjust based on user input, such as showing specific zodiac-related questions only after the birth date is entered.
We talked about no-code solutions and Bubble here:

Step 2: Store User Data

  1. Tool: Airtable
  • Action: Create a table in Airtable to store user input data with columns for date, time, location, and user ID.
  • Tip: Leverage Airtable’s rich field types, like date pickers and dropdowns, to ensure data consistency and make the data entry process smoother and more user-friendly.

[![What is Airtable & How Does It Work? (+ Use Cases)](https://substackcdn.com/image/fetch/$s_!l8Xw!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2bd265eb-fe84-4a1f-9b75-47d304116a5b_1000x581.png "What is Airtable & How Does It Work? (+ Use Cases)")](https://substackcdn.com/image/fetch/$s_!l8Xw!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2bd265eb-fe84-4a1f-9b75-47d304116a5b_1000x581.png)

Step 3: Generate Horoscope Predictions

  1. Tool: OpenAI via Zapier
  • Action: Set up a Zap in Zapier to send user input data from Airtable to OpenAI’s GPT API. The API will generate horoscope predictions based on the input data.
  • Tip: Customize the prompts sent to GPT to include not just basic astrological data but also user preferences and interests to make the predictions feel more personalized and engaging.
How to use OpenAI's GPT-3 to spark content ideas | Zapier

Step 4: Automate Notifications

  1. Tool: Integromat (Make)
  • Action: Set up a scenario in Integromat to automatically send an email or notification to users with their horoscope predictions once they are generated.
  • Tip: Use Integromat’s scheduling tools to send notifications at optimal times, such as in the morning, to increase user engagement with their daily horoscopes.

[![Setting up a trigger notification Scenarion - Questions & Answers - Make Community](https://substackcdn.com/image/fetch/$s_!z2ad!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c4fe976-a22f-4196-8796-47487d712220_1865x835.png "Setting up a trigger notification Scenarion - Questions & Answers - Make Community")](https://substackcdn.com/image/fetch/$s_!z2ad!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c4fe976-a22f-4196-8796-47487d712220_1865x835.png)

Of course, this is a very simplified scheme for creating your astrological AI service. To succeed, you will need to study many resources and tutorials. But now you have a rough idea of what tools will be essential for you to use.


Subscribe to learn how to use AI in different fields and be aware of the latest trends!

Subscribe now

Simple Ideas To Realize with AI for Spirituality

If AI can help me figure out why Mercury in retrograde is messing up my week, it can definitely do more!

Going to start something soon? Master these AI tools:

Here are three useful ways AI can be used in the realm of spirituality:

Personal Meditation Guide:

  • Learning Preferences: AI uses machine learning (ML) algorithms to understand my preferences by analyzing my responses and behavior.
  • Custom Meditations: A chatbot interface guides me through meditation sessions, tailoring the experience to my needs.
  • Real-Time Adjustments: Uses real-time feedback and adaptive learning to modify the session on the fly, ensuring it remains effective and engaging.

Dream Analysis:

  • Dream Logging: A user-friendly app or voice assistant helps me record details about my dreams.
  • Symbol Interpretation: AI uses natural language processing (NLP) and ML to interpret dream symbols and patterns.
  • Personal Insights: Provides insights by combining dream analysis with my personal data, offering a deeper understanding of my subconscious mind.

Daily Spiritual Advice:

  • Personal Data Integration: Integrates data from various sources (like fitness trackers, mood logs, and user inputs) using ML.
  • Daily Quotes and Tips: A chatbot or virtual assistant delivers daily spiritual guidance tailored to my needs.
  • Actionable Suggestions: Recommends specific actions and practices based on AI analysis of my personal data and spiritual goals, helping me stay motivated and spiritually connected.

Wrapping Up

My guide offers you the tools and insights to thrive as a creative astrology entrepreneur.

I believe no matter if driven by belief or business goals, your AI trip should be guided by a commitment to ethical practice and genuine service. Reflect on your motivations and choose your path wisely. Use the power of AI, and take your place in the multibillion astrology niche, remembering to be honest and useful for your clients, especially in such sensitive fields like spiritual wellness.

Archive note

This article was first published in the Creators AI newsletter. View the original edition.

Keep exploring

More in Business & Growth.